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  •     Consulting

  •     Project Management

  •     Brand Delivery

  •     Wayfinding Signage

TRIA was commissioned by Formula E to undertake a detailed assessment of its Look & Wayfinding Signage design & delivery structure and provide a list of recommendations based on best practice and value for money.

After an extensive review of over 70 documents, 12 briefing sessions with different Functional Areas, and a site visit of the 2023 Berlin EPrix, TRIA generated and presented a 130-page report highlighting the Look & Wayfinding Signage issues and opportunities. This report provided a detailed list of recommendations and implementation timeline to help reduce costs, improve efficiencies, maximise economies of scale and enhance the Brand and visitor experience.  TRIA assisted with production management to deliver Season 9 Look program for 2023 Portland EPrix.


For Season 10, TRIA was commissioned to implement the Wayfinding Signage recommendations, which included the design and development of a comprehensive Wayfinding Signage system, Guidelines, and artwork templates, to ensure the efficient movement of people and vehicles across all Host cities.

Directional Signage
Look & Wayfinding
Berlin Raceday
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